A cousin of Robert F. Kennedy Jr., Bobby Shriver, famous that the advert included photos of his mom, Eunice Kennedy Shriver, a sister of the candidate's father and the president, each of whom have been assassinated. . “She can be appalled by his lethal views on well being care,” Mr. Shriver wrote of X. “Respect for science, vaccines and well being care fairness have been in his DNA “.

Mr. Kennedy apologized on X “if the Tremendous Bowl announcement induced anybody in my household ache.” He claimed that the advert had been created by an impartial political motion committee supporting his marketing campaign with out his involvement or approval of his marketing campaign. Even so, he pinned a hyperlink to the advert on the high of his X feed, which has 2.7 million followers.

Irrespective of how a lot the advert upset individuals within the Kennedy world, the precise political affect of the advert, which value $7 million to run through the Tremendous Bowl, is way from clear. “The Kennedys have lengthy been steeped in historical past, legend, custom and mythology,” stated Evan Thomas, historian and biographer of Mr. Kennedy's father. “Folks hardly bear in mind the Second World Warfare or the Vietnam Warfare. One of many causes for my double take is that I used to be confused, but additionally that most individuals are simply too previous to recollect.”

That stated, Mr. Kennedy scored within the double digits in lots of polls due to identify recognition, political analysts stated. And Mr. Kennedy would definitely profit from being seen as the newest member of this household of Democrats in search of to serve the nation.

Invoice Carrick, a Democratic marketing consultant and onetime adviser to Edward M. Kennedy, the previous senator, stated the brand new advert, which he referred to as disgusting, was notably hurtful as a result of the unique had turn into a part of the Kennedy custom. It represented a turning level in the way in which of political promoting.

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