Investing in shares and cryptocurrencies is intimidating, boring and obscure for a major a part of the inhabitants. Its complexity, mixed with excessive dangers and compounded by the restricted availability of instructional assets, makes it inaccessible to many. What if there was a platform that allowed folks to discover investments, acquire information by way of hands-on expertise, and acquire useful insights into the world of investing by way of an enticing gamified method?
MarketDraft emerged as the answer to those challenges by seamlessly fusing the ideas of fantasy sports activities and funding. This B2C fantasy inventory market platform, innovated by CEO Chris Tovmasian and CTO Jay Correia, goals to coach, reward and entertain customers by providing contests, simulations and content material tailor-made to the following technology of traders.
The proper fusion of abilities of Tovmasian and Correia
Tovmasian and Correia carry a wealth of entrepreneurial and technological experience to MarketDraft. Tovmasian highlights his journey: “Now we have began all the pieces to this point. Now we have constructed the positioning and purposes, validated our idea, and obtained a optimistic response from greater than 20,000 customers.
Reflecting on the origins of MarketDraft, Tovmasian explains: “The thought of MarketDraft was born in early 2020. I met Jay at DreamCo Design, and we began engaged on the venture. It took a few yr, and we efficiently launched in April 2021.”
Tovmasian, after beginning his profession at Lehman Brothers and later venturing into entrepreneurship and actual property, emphasizes his dedication to offering others with the identical alternatives he needed to study the commerce.
Together with his huge expertise in web site creation and app design and growth, Correia proved to be the lacking hyperlink in bringing Tovmasian's imaginative and prescient to life. Correia's background contains working with notable purchasers within the fantasy sports activities and gaming industries, in addition to others such because the Nationwide Park Service, MIT and quite a few Grammy Award-winning artists. His years within the fantasy sports activities trade, together with serving on the board of administrators of the Fantasy Sports activities and Gaming Affiliation, additionally contributed to the event of MarketDraft.
Tovmasian and Correia envision MarketDraft as an atmosphere that fits risk-averse market fans. Tovmasian says: “Our imaginative and prescient is to create a whole ecosystem for many who have an interest within the markets, however deterred by dangers, lack of funds, or information.” Correia provides: “We aspire for MarketDraft to be synonymous with 'the fantasy inventory market.'
Its function extends to changing into the platform to offer a authorized, secure and academic foundation for brand new traders coming into the advanced enterprise world. Correia additionally envisions a long-term evolution of the platform the place MarketDraft provides further product choices, permitting customers to maneuver into real-world investments after buying experience.
MarketDraft has skilled optimistic information analytics and consumer engagement which have exceeded expectations. With 1000’s of customers, the exceptional success of the platform lies within the important participation of much less conventional merchants, together with ladies. Correia expresses excitedly, “Now we have the next participation from ladies, folks of colour and younger people who haven’t invested earlier than or are fairly new to the idea. Our analytics present a core viewers that returns constantly, displaying a superb common time spent on our platform. We additionally obtain thank-you letters from our clients very often about how we assist them turn out to be higher traders.”
Chris Tovmasian and Jay Correia of MarketDraft have democratized inventory and crypto buying and selling by combining fantasy sports activities and investing. Its B2C platform, which gamifies inventory and crypto buying and selling whereas offering schooling by way of portfolio contests, inventory and cryptocurrency picks, and personal simulation, certainly suggests a bullish trajectory.
Discover funding video games for novices and specialists at MarketDraft.
Promoting Disclosure: We could obtain compensation for a number of the hyperlinks in our tales. Thanks for supporting LA Weekly and our advertisers.