Deep within the bowels of SoFi Stadium, an unlikely luxurious occasion occurred on the night of March 13: The Golden Vines Wine Expertise, a collaboration between Robb Report and the Los Angeles Chargers to host a wine dinner within the locker room of the NFL crew. .
The occasion, open to members of the crew's Lux program for suite house owners in addition to Robb Report's RR1 member neighborhood, was the primary of its form for the Chargers at SoFi, which has been the crew's house discipline from September 2020. (Robb The report is owned by Selection the dad or mum firm PMC.)
Principally, the occasion was designed to cater to wine lovers, together with plenty of business insiders and well-heeled soccer followers who recognize positive delicacies and libations. Pre-dinner festivities embody a tour of SoFi, together with a stroll to the soccer discipline.
“We confer with the SoFi because the eighth surprise of the world, and I believe in the event you actually discover it at present, you'll see what we imply,” Fred Maas, LA Chargers chief of employees and advisor, instructed the group gathered throughout a champagne toast within the proprietor's suite earlier than everybody headed all the way down to the dressing room for dinner.
Mike Nowak/Los Angeles Chargers
Downstairs, a number of lockers had been opened to seem as they had been on sport day. As is customary for Charger Lux occasions, the crew invited a former participant – on this case, Marcellus Wiley and his spouse, Annemarie Wiley, who’s on “The Actual Housewives of Beverly Hills” – to the festivities, which embody shows on wine. pairings for every course.
“What we're making an attempt to do is locate issues that individuals can't usually do on their very own,” Cristina Cheever, senior VP of RR1 and dwell media for the Robb Report. Robb Report hosts about 30 unique experiences a yr, together with an upcoming Culinary Masters occasion in Newport Seaside in Might, and has expanded the variety of members in its RR1 member neighborhood to greater than 1,800.
The day earlier than the Chargers occasion, Robb Report and the Brooklyn Nets hosted a wine expertise on the Barclay Heart in New York. This Golden Vines day expertise occurred within the Crown Heart facility reasonably than within the gamers' locker room.
The SoFi stadium occasion took almost six weeks to plan. “It's the primary in a locker room,” mentioned Cheever, who famous that the situation was a shock to contributors till they gathered on the venue. “There's a primary time for every little thing.”
