elf Cosmetics, recognized for its daring disruptions within the magnificence trade and shaping cultural tendencies, made a memorable entrance with its first industrial throughout final 12 months's Massive Sport, that includes the enduring Jennifer Coolidge and the best-selling Energy Grip Primer. This 12 months, the model is stepping up its sport with a fascinating TV spot titled “Choose Magnificence,” which can air on Sunday, February 11, 2024, promising an unprecedented mix of leisure and wonder perception.

Directed by Zach Woods, famend for his position in “The Workplace”, the industrial boasts an inclusive and star-studded forged. Main the courtroom drama is Choose Judy Sheindlin, who performs Choose Magnificence, alongside a dynamic ensemble of the “Fits” forged – Rick Hoffman, Gina Torres, and Sarah Rafferty, singer Meghan Trainor, winner of a GRAMMY®, Jury Obligation's Ronald Gladden, RuPaul's Drag Race's Heidi N Closet, comic Benny Drama, and Emmanuel Acho, a bestselling creator and former NFL linebacker turned EMMY-winning host.

Highlighting Elf's Halo Glow Liquid Filter, an $18.00 glowing pores and skin booster and viral sensation, the industrial underscores the product's standing as certainly one of Elf's most coveted gadgets. As a makeup-meets-skincare hybrid, it rapidly ascended the ranks of the model's holy grails, with a unit bought each 4 seconds, marking it because the best-selling product of the elves in 2023. This early industrial doesn't simply showcase the model's innovation. strategy to magnificence, but additionally solidifies the place of elf Cosmetics as a frontrunner within the cosmetics trade.

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